How to Start and Manage a Successful Business
This course designed to help you learn the most important skills you need, to start or run a small business.
Description
The Entrepreneurship Academy of the SANAD Fund for MSME and Al Hussein Fund for Excellence have launched this course to provide access to important business skills to support the SME sector in the Arab region.
The proposed MOOC ( Massive Online Open Course) is a practical online course designed to help you learn the most important skills you need, to start or run a small business. This course has been designed to help you learn key business concepts and skills using practical examples and case studies so that you can easily apply the lessons to your own business.
This course is designed for new entrepreneurs who want to start a business to generate income for a stable livelihood, or for micro and small business owners who already have a business, but want to see it grow and become sustainable
What you'll learn
- How to overcome the challenges of starting a business, the legal forms of business, and how to understand the market and your customers to create a business that is profitable and stable.
- How to analyze a new business idea to see if it will work, how to manage your business to make it strong and stable, and how to grow so that you can increase your profits.
- How to manage your business well, understand financial records and their use, and how to track profitability and growth to make wise financial decisions.
- How to understand the basics of marketing, product and pricing choices, and how to use different promotional strategies to get more customers and keep your business growing.
- How to prepare for and approach lenders and investors, when you are ready to get outside financing for your business.
Syllabus
The Entrepreneurship Academy of the SANAD Fund for MSME
The Entrepreneurship Academy of the SANAD Fund for MSME provides a wide range of support services to business owners across the Middle East and North Africa. Together with local experts and entrepreneurship acceleration organizations, the Academy offers guidance, resources, mentoring, networking opportunities, the chance to receive financial backing, and other means to develop good business ideas and help enterprises succeed. In this way, the Entrepreneurship Academy and its partners build an environment where entrepreneurs can thrive – ultimately supporting SANAD’s mission of promoting economic development and employment in the Middle East and North Africa. The Entrepreneurship Academy is an initiative of the Technical Assistance Facility of the SANAD Fund for MSME.
Content providers
The Entrepreneurship Academy of the SANAD Fund for MSME provides a wide range of support services to business owners across the Middle East and North Africa. Together with local experts and entrepreneurship acceleration organizations, the Academy offers guidance, resources, mentoring, networking opportunities, the chance to receive financial backing, and other means to develop good business ideas and help enterprises succeed. In this way, the Entrepreneurship Academy and its partners build an environment where entrepreneurs can thrive – ultimately supporting SANAD’s mission of promoting economic development and employment in the Middle East and North Africa. The Entrepreneurship Academy is an initiative of the Technical Assistance Facility of the SANAD Fund for MSME.
Instructors
Management Consultant / Trainer
Ashraf has vast experience of more than 35 years in successfully managing companies in different sectors such as retail, wholesale, distribution and duty-free markets in Jordan and the GCC region. Operations covered products such as FMCG, luxury goods, cosmetics and beauty products. In addition to managing medium and large well-established operations, He has also managed start-ups from idea generation stage till up and running profitably.
Essentials in Career Leadership
Self-paced course - you can start learning now
Difficulty :
Beginner
Intermediate
Advanced
- Lifetime access
- Graded exams
- Certificate of completion
The first accredited educational platform specializing in private university tutoring in Saudi Arabia.
Accreditation number : Q00102504000116
Issued by the National Center for E-Learning
